Tesla runs its global website on Drupal, powering marketing pages, vehicle and energy configurators, and support content through spiky launch-day traffic.
Tesla's global website is built on Drupal with a custom front-end theme, and it carries far more than a brand presence. Drupal underpins the electric-vehicle maker's marketing pages, its vehicle and energy-product configurators, ordering journeys and support content. What makes Tesla a compelling Drupal reference is resilience under pressure: product announcements and launches send enormous, concentrated traffic to the site in short windows, and the platform has to stay fast and available throughout. It's a clear example of Drupal operating at high-profile consumer scale.
